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   LATEST MARKETING FINDINGS

BIG TICKET HOLIDAY spending

– 27% plan to buy a new high definition        TV and

-19% an IPAD or Android tablet 

– 31% will be in the market for new smartphone 

Based on this information, advertisers can expect to put more dollars into digital advertising, be it email or mobile or blog marketing. And, that’s exactly what business was already finding last holiday season, that email, mobile and internet coupons and ads were the most effective way to advertise.

SMALL BUSINESS ADVERTISING FORECAST

adology 2013 forecast

 


ADVERTISING IS CHANGING
, we know, and that is backed up  in latest findings from AD-OLOGY’s 2013 Small Business Marketing Forecast that  internet is replacing print and other ad media as  ad medium of choice:
  ‘72% of Businesses now are using EMAIL MARKETING and one in five are spending more money in 2013.  26.9% say the largest part of their marketing budget will be spent on email marketing – more than on newspaper, TV, radio and direct mail
While most businesses take care of their own client-base emailing, CouponCountry and  reaches out to NEW prospective customers through it’s proprietary list of thousands of known, local, coupon users and buyers. For $97/month they offer weekly or bi-weekly ’email blasts’ as part of their ‘TOP 7-in-1 Marketing Package’    
CouponCountry.com   925-284-7168  
 

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GENERAL NEWS  BLOGS

 

 

DEMS’ LACK OF COUNTER OFFER , WAITING OUT THE FISCAL CLIFF?

We all may be paying higher taxes following Jan. 1 It seems that the Dems are waiting out the clock, not even coming back with a counter offer to the republicans on the fiscal cliff. Raising the debt ceiling would just continue the downward spiral. Sen. McCain tried to say that Mitch McConnell’s plan to cut senior social secuirty while raising taxes on the wealthy is not the answer and that things may be dropped at this point. cutting $2 million in social security  payment or raising medicare rates will hurt a lot of people.  Capital gains taxation may be one option as there is more wiggle room and investors could afford to take a small hit… but , at this point it looks like a lot of intransigence… President Obama has won his election and, at this point, he may go back on vacation pretty soon… or, maybe he’s been on vacation the whole time.  http://www.RoadToSuccess.us/blog

12-2-13 – NEW UPSCALE BURGER RESTAURANT

IN LAFAYETTE -What else?

The restaurant is in La Fiesta Square in the building that used to house A.G. Ferrari Foods, which closed last spring.

Roam Burgers is owned by business partners Josh Spiegelman and Lynn Gorfinkle.

They have two Roam Burger places in San Francisco. The Lafayette location is their third restaurant.

The restaurant features beef burgers from 100 percent grass-feed cows, natural bison burgers, free range turkey burgers, an elk burger and a veggie burger.

CAN YOU BELIEVE IT? Giants’

Melky Cabrera reinstated after 50-

game ban 

I guess nothing surprises me anymore when it comes to the San Francisco Giants and  management’s ‘win-at-any-cost’ philosophy, after just learning 10-12-12  that Melky ‘The Milkman’ Cabrera has been reinstated on the Giants 40 man roster, according to Major League Baseball.  First it was Mota not reading the cough medicine label (hmmm) and reinstated a second time and now Milkman Cabrera is back, after the Giants gave every indication they wanted nothing to do with him after he added insult to injury with a ‘coverup’ website in an effort to hide the positive test for testosterone. St Louis Cardinals, Cardinals playoffs, cardinal tickets

Though Giants ‘ Bobby Evans says he won’t be on the playoff roster, don’t be surprised to see Cabrera down the road or in the World Series if the Jints fluke their way back in.

Even if you don’t believe Victor Conte of Balco, that up to 50% of baseball players are on performing enhancing drugs, I wouldn’t be surprised if at least half that number is using them in San Francisco, where Conte calls home – and his main source of knowledge, based on talking to players…

CAN YOU BELIEVE IT? Giants’ Melky Cabrera reinstated after 50-game ban So, Giants management sneaks ‘ol Cabrera back onto the team while the nation is ensconced in politics and playoff baseball. Don’t be surprised to see The Milkman out in left field again if the Giants make it to the Series ST. LOUIS CARDINALS: DON’T LET SAN FRANCISCO GIANTS NOT-SO-SECRET GET OVER ON YOU, TOO Whenever the San Franciso Giants get in trouble they go to their bag of tricks, or shall we say, favorite players nobody would expect or SUSPECT. Arias? Scutaro? Blanco? How do such no-name or over-the-hill players suddenly become GIANTS, if you will, in September and October, year after year? They just beat a better team, the Cincinatti Reds and they’ll do it to you, too, St. Louis – and there may not be anything you can do about it until MLB and/or your team management, MLP and / or fans wake up and see what’s going on. The Giants did it in 2010 and nearly got away with it in 2002 – under dusty baker, no less – barely losing to the Angels in the World Series. in 2010 it was sudden heroics by unlikely figures like Renteria, Uribe, Ross, Mota ,m Wilson(?) and Guillen (before he was kicked off the team by MLB) but by then the damage was done. Guillen had ‘infected’ so many players, even though his own three late season game-winning hits were enough to propel the giants past San diego to the Western Division title. There were probably others, too, though only Guillen and Mota had been caught by MLB – and as Victor Conte says (and you can’t go against him on this): you have to be dumb or dumber to get caught now with the new designer PED of choice, testosterone) last year, Beltran’s secret sauce didn’t quite develop and other last minute injuries and problems kept the Giants out of it , but this year Sabean and Co. were right back at it, acquiring late season ‘Latin Connection’ Scutaro who went crazy on the juice, hitting .350 for the Giants in his two months with the team at age 37, after never hitting over .299 in a long career in easier ballparks to hit. Then this year, there were the aforementioned ‘Latin connection’ of Arias and blanco, who also had their best seasons with career best homer outputs, along with Pagan. Of course the Melkman, Melky Cabrera, dumb or dumber, as he might have been to get caught, got it all going with a league-leading average while injecting new life, as it were, into the new crop of players, turning them from no names to sudden stars. Hard to find a player in the starting lineup hitting under .270, except Hunter Pence, who just got here. Give him time to pick up on the secret sauce. Of course, the local fans love it. could care less how the sudden stars happened in the country’s most liberal city where ‘anything goes.’ Same for mangement, Sabean, Baer and Bochy, who are most responsible for their decade-long ‘look the other way’ approach – and of source Selig, the commish, for adding to the mockery. And here’s the science behind it all:  PED PLAYERS FUEL GIANTS’ STRONG COMEBACK IN PLAYOFFS ONCE AGAIN Ever notice that two-thirds of the San Franciso Giants’ starting lineup is comprised of Latin players: Scutaro, Pagan, Sandoval, Blanco,Arias (when he plays) and Sanchez (when Posey plays first base) and Cabrera (before hewas banned for using an illegal substance) . As for pitching, there’s Mijares, Casilla, Mota and Romo. These players have mostly shown a surprising increase in production and numbers after joining the Giants as compared to their previous team(s). In Saturday’s playoff game against Cincinatti, the only non-Latin player to get a hit was Pence in the 8-3 drubbing of Cincinatti by the Giants. Playoff tickets, New York Yankess playoff tickets, San Francisco Giants Playoff Tickets We only bring this up because the same thing happened in the World Series year of 2010with names like Torres, Uribe, Renteria, Guillen, Ramirez, Romo and Mota, again. We find it more than coincidental that these players would suddenly sport significantly improved numbers once joining the Giants. Perhaps not so surprising when you note what we call the ‘cockroach infestation’ theory, where PED (performance enhancing drugs) players, already on the team, are attractve to these new, fellow Latin players – willing and wanting to boost their own performances like the players to which they look up.  The stats for the new Giants speak for themselves, comparing previous years to the current season:   1) MARCO SCUTARO – Most surprising increased numbers, this for a 37 year old player playing in the difficult San Francisco hitter’s park, is Scutaro’s 80 point increase in batting average, again, playing on a field unfriendly to hitters. But the real teltale sign of PED use is his strikeout – or lack therof. A mere 14 strikeouts in over 200 at bats! Unheard of, especially after he was striking out at a much higher level before coming to SF.   2) JUAQUIN ARIAS hit 5 homers for Giants this year after never hitting one before.   3) ANGEL PAGAN power numbers up since coming to SF with Melky Cabrera   4) GREGOR BLANCO who was red hot, ala Torres in 2012 for first half of season, hit more homers this year than in all previous seasons combined   5) SANTIAGO CASILLA suddenly halved his ERA after coming to Giants in ‘magic’ year, 2010.  6) JOSE MIMARES , teammate with Cabrera in 2011 in Kansas City and this year , saw instant success like he had at Kansas City .(more stats@ http://www.RoadToSuccess.us/blog  Funny that the Giants would go after another Latin player off Cabrera’s KC team? …and there are other possibles… Add to this that GM Brian Sabean- never real great at making good trades for ‘normal’ players – found a new ‘secret’ source for trades. Ever since the Bonds era Sabean has been able to ‘get away’ with bringing in known tainted players like Cabreara and Mota. Even if such players ARE caught, Sabean and the Giants still get the benefit of a partial season of success, probably 5-10 game winning hits in the case of Cabrera. Guillen’s short stay with the Giants in 2010 when he had three game winning hits was more than enough to push the Giants past the Padres by one game to win the Western Division. As for risk, there is none (yet) to Sabean and the Giants and, as PED guru, Victor Conte says, one has to be ‘dumb or dumber’ to get caught, what with all the new anti-detection techniques, most notably with testosterone, the current PED of choice among players.   That Conte has come out recently stating that ‘up to 50% ‘ of baseball players are using PEDs, according to many baseball players he would not name could be pretty damning. That Conte is San Franciso local one could speculate that at least some of his sources came from the local ball team, none other than the San Francisco Giants. Enough evidence yet? Perhaps baseball really doesn’t care nor do other teams (other than Kirk Gibson and his Arizona Diamondbacks, who have questioned the Giants’ seemingly unfair advantage. Sure, other teams could probably get away with it – and some probably do – but not to the extent of the Giants, Kings of the PEDs for over a decade now. But most other teams probably rather not deal with the fallout and possible reaction that the Giants have received to some extent, thought not what it should be. How can one watch and appreicate a team like the Giants when knowing peformance -enhanced players have affected outcomes of a number of games in the Giants favor. Perhaps in liberal San Francisco the Fans Don’t care. Even manager Bochy stated that a player like Mota deserves a ‘second chance.’ How’s about a third? ( He has been convicted twice of PEDs yet the Giants took him back again. (The ironic thing is that a player like that would probalby need to continue on the PED of choice to maintain his performance. Perhaps Mota, afraid of ‘strike three’ has gone off the drugs since his performance since rejoining the team has been far from spectacular.

ST. LOUIS CARDINALS: DON’T

LET SAN FRANCISCO GIANTS

NOT-SO-SECRET

GET OVER ON YOU, TOO

Whenever the San Franciso Giants get in trouble they go to their bag of tricks, or shall we say, favorite players nobody would expect or SUSPECT.  Arias? Scutaro? Blanco? How do such no-name or over-the-hill players suddenly become GIANTS, if you will,  in September and October, year after year? They just beat a better team, the Cincinatti Reds and they’ll do it to you, too, St. Louis – and there may not be anything you can do about it until MLB and/or your team management, MLP and / or fans wake up and see what’s going on.

The Giants did it in 2010 and nearly got away with it in 2002 – under dusty baker, no less – barely losing to the Angels in the World Series. in 2010 it was sudden heroics by unlikely figures like Renteria, Uribe, Ross, Mota ,m Wilson(?) and Guillen (before he was kicked off the team by MLB) but by then the damage was done. Guillen had ‘infected’ so many players, even though his own three late season game-winning hits were enough to propel the giants past San diego to the Western Division title. There were probably others, too, though only Guillen and Mota had been caught by MLB – and as Victor Conte says (and you can’t go against him on this): you have to be dumb or dumber to get caught now with the new designer PED of choice, testosterone)   last year, Beltran’s secret sauce didn’t quite develop and other last minute injuries and problems kept the Giants out of it , but this year Sabean and Co. were right back at it, acquiring late season ‘Latin Connection’ Scutaro who went crazy on the juice, hitting .350 for the Giants in his two months with the team at age 37, after never hitting over .299 in a long career in easier ballparks to hit.

Then this year, there were the aforementioned ‘Latin connection’ of Arias and blanco, who also had their best seasons with career best homer outputs, along with Pagan. Of course the Melkman, Melky Cabrera, dumb or dumber, as he might have been to get caught, got it all going with a league-leading average while injecting new life, as it were, into the new crop of players, turning them from no names to sudden stars. Hard to find a player in the starting lineup hitting under .270, except Hunter Pence, who just got here. Give him time to pick up on the secret sauce. Of course, the local fans love it. could care less how the sudden stars happened in the country’s most liberal city where ‘anything goes.’ Same for mangement, Sabean, Baer and Bochy, who are most responsible for their decade-long ‘look the other way’ approach – and of source Selig, the commish, for adding to the mockery. And here’s the science behind it all:    

PED PLAYERS FUEL GIANTS’ STRONG COMEBACK IN PLAYOFFS ONCE AGAIN

 Ever notice that two-thirds of the  San Franciso Giants’  starting lineup is comprised of Latin players: Scutaro, Pagan, Sandoval, Blanco,Arias (when he plays) and Sanchez (when Posey plays first base) and Cabrera (before hewas banned for using an illegal substance) . As for pitching, there’s Mijares, Casilla, Mota and Romo. These players have mostly shown a surprising increase in production and numbers after joining the Giants as compared to their previous team(s). In Saturday’s playoff game against Cincinatti, the only non-Latin player to get a hit was Pence in the 8-3 drubbing of Cincinatti by the Giants. Playoff tickets, New York Yankess playoff tickets, San Francisco Giants Playoff Tickets We only bring this up because the same thing happened in the World Series year of 2010with names like Torres, Uribe, Renteria, Guillen, Ramirez, Romo and Mota, again. We find it more than coincidental that these players would suddenly sport significantly improved numbers once joining the Giants. Perhaps not so surprising when you note what  we call the ‘cockroach infestation’ theory,  where PED (performance enhancing drugs) players, already on the team, are attractve to these new, fellow Latin players – willing  and wanting to boost their own performances like the players to which they look up. The stats for the new Giants speak for themselves, comparing previous years to the current season:

1) MARCO SCUTARO  – Most surprising increased numbers, this for a 37 year old player     playing in the difficult San Francisco  hitter’s park

2)  JUAQUIN ARIAS  hit 5 homers for Giants this year after never hitting one before. 

3) ANGEL PAGAN power numbers up since coming to SF with Melky Cabrera 

4) GREGOR BLANCO who was red hot, ala Torres in 2012 for first half of season,  hit more homers this year than in all previous seasons combined 

5) SANTIAGO  CASILLA  suddenly halved his ERA after coming to Giants in ‘magic’ year, 2010. 

6) JOSE MIMARES , teammate with Cabrera in 2011 in Kansas City and this year , saw instant success like he had at Kansas City . Funny that the Giants would go after another Latin player off Cabrera’s KC team? …and there are other possibles…    Add to this that GM Brian Sabean- never real great at making good trades for ‘normal’ players – found a new ‘secret’ source for trades. Ever since the Bonds era Sabean has been able to ‘get away’ with bringing in known tainted players like Cabreara and Mota. Even if such players ARE caught, Sabean and the Giants still get the benefit of a partial season of success, probably 5-10 game winning hits in the case of Cabrera. Guillen’s short stay with the Giants in 2010 when he had three game winning hits was more than enough to push the Giants past the Padres by one game to win the Western Division. As for risk, there is none (yet) to Sabean and the Giants and, as PED guru, Victor Conte says, one has to be ‘dumb or dumber’ to get caught, what with all the new anti-detection techniques, most notably with testosterone, the current PED of choice among players. That Conte has come out recently stating that ‘up to 50% ‘ of baseball players are using PEDs, according to many baseball players he would not name could be pretty damning. That Conte is  San Franciso local one could  speculate that at least some of his sources came from the local ball team, none other than the San Francisco Giants. Enough evidence yet?

Perhaps baseball really doesn’t care nor do other teams (other than Kirk Gibson and
his  Arizona Diamondbacks, who have questioned the Giants’ seemingly unfair advantage.
Sure, other teams could probably get away with it – and some probably do – but not to the
extent of the Giants, Kings of the PEDs for over a decade now. But most other teams
probably rather not deal with the fallout and possible reaction that the Giants have
received to some extent, thought not what it should be. How can one watch and appreicate
a team like the Giants when knowing peformance -enhanced players have affected outcomes
of a number of games in the Giants favor.  Perhaps in liberal San Francisco the Fans
Don’t care. Even manager Bochy stated that a player like Mota deserves a ‘second chance.’
How’s about a third? ( He has been convicted twice of PEDs yet the Giants took him back
again. (The ironic thing is that a player like that would probalby need to continue on the PED
of choice to maintain his performance. Perhaps Mota, afraid of ‘strike three’ has gone off
the drugs since his performance since rejoining the team has been far from spectacular.

TIME TO LOOK AT SABEAN, GIANTS
AS MUCH AS THE DRUGGED PLAYERS

We may never rid drugs from baseball and other sports because
technology always seems to be one step ahead. Now it’s ‘fast-acting
testosterone’ which leaves the system in 6-8 hours, except in
Cabrera’s case. But, teams can certainly cut down dignificantly
if they try to deal with the problem. Some, like Giants GM Brian
Sabean really don’t seem to care, especially when he can take
advantage of the situation.

Sabean is no dummy. He just paid 4 million for a player who gave him
a great 100 games, keeping single handedly keeping the Giants
m in first place to the time he was suspended. Jose Guillen’s short
stint with the team in it’s world series year was more than enough
to provide several winning hits to help them finish one game ahead
of the Padres. Not to mention G Moto and possiblly other known users
on the team that year. Before that is wass, of course, Bonds,
Santiago, Barnard and company.

If Sabean would have REALLY done his ‘due dilligence’ a red flag would have
gone up when he saw these simple stats before his face:
– Cabrera was a lifetime .250 hitter who suddenly rocketed to over .300
hitting with homeruns going to double figures
– Cabrera was on four different teams in four years
– Cabrera started working out with convicted user,Alex Rodriques,
prior to his first prodigious (2011).
– Why Kansas City would let him go for Jonathan Sanchez and only at
a price tag of around 4 million..

Circumstantial evidence maybe, but well enough to tell other GMs to stay away
from this guy. If it sounds too good to be true it probably is.
Sabean, regarded as one of the more difficult GMs to even reach by phone,
was never a talented trader. Why else did he have to go after the likes of
known users Moto and Guillen plus other suspected ones. Sabean certainly
knew of Bonds’ history many years but centered the team around hiim, firing
others including his managing partner Bill Neucomb, who was too honest.

 

Another point: Kudos to Kirk Gibson for noting
the effect this has had on other teams. Amazed other teams haven spoken out.
The Giants have had an unfair advantage in winning a certain number of
games they wouldn’t have won without Cabrera on drugs. Certainly they wouldn’t
have been in first place. Other teams , especially teams that have played
the Giants, like Arizona, have had a significant disadvantage when playing
the Giants with Cabrera. Hard to measure but probably a game or two per team
could have gone the other way, as Cabrera has had more key hits for the
Giants than any other player on the team.

BREITBART DEATH MYSTERY?: Moving away from Coupons for a minute ANDREW BREITBART was a rare person. He spoke his mind and wasn’t afraid to even speak against the President – like recently saying he had videos that would ‘vet’ Obama out of office. Yet, he didn’t show anger and was always willing to debate the other side.

Of anyone, perhaps it was Breatbart who should have had a bodyguard, or two, yet he walked alone, as he did that night at 12:30 am when he collapsed and died. They say he had health issues. Yes, he was overweight, but he was only 43.  Why did he die in the  short space of time he was outside and not during the two hours while he was in the bar ? Think about it.

Hopefully, it will be a thorough autopsy just in case there ARE indications of foul play. After all, Breitbart, more than just about anyone, could be a target. He was out daily railing against the system, yet on the ‘civil’ side , generally made up of while collars and this could have antagonized someone – it just takes one person – who might want to bump him off. And Breatbart was not one to hide. We shall see. Just a sub-plot I have not heard mentioned. Yes, some have brought up a possible murder but not the even more conslusive reasoning of the timing. We shall see.

OBAMA on GAS PRICES… Looks like high gas prices could be here to stay. March 1 President Obama said there’s ‘no silver bullet’ for lower gas prices, basically nothing he could do about it. Wait a minute… It seems that past Presidents have spoken, even threatened the oil-rich countries with boycotts and such. The people could even help out by cutting back on driving or switching more to alternative fuels. So, please Obama, let’s be a little more open to change, even if you’re not going to be the one to bring it.

Seems like we’re losing a lot of needless American soldiers in Syria and Afghanistan the last few weeks. So much for apologiziing to the other side .  And as far as over-using the navy Seals. It may have worked for Obama in getting Bin Laden but it did cost 6  Seals in another episode in December. Instead of being a hero getting the terrorists , how’s about making more effort to save our own, Obama

 

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